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By Daren C Brabham

Ever because the time period "crowdsourcing" was once coined in 2006 by means of stressed out author Jeff Howe, workforce actions starting from the production of the Oxford English Dictionary to the selecting of recent shades for M&Ms were classified with this such a lot buzz-generating of media buzzwords. during this available yet authoritative account, grounded within the empirical literature, Daren Brabham explains what crowdsourcing is, what it isn't, and how Read more...

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Sample text

Prior to the Internet, those who wanted to become professional photographers—selling stock photos or otherwise—had to take a formal class in school or apprentice with a professional and needed books on the subject from libraries or bookstores. They also needed to purchase professional-quality cameras, film, lighting kits, photo editing software licenses, and other photography equipment. Eventually, they had to establish themselves as freelance photographers, find customers, handle accounting and legal matters, and possibly rent studio space.

Content on the Internet is generated through a mix of bottom-up (content from the people) and top-down (content from policymakers, businesses, and media organizations) processes, as opposed to solely a top-down model. For some, the Internet can alienate users from their neighbors interpersonally and allow users to be exploited financially by some companies. In this era of increased content creation, though, Internet users are learning how to broadcast their own ideas, uncover buried information, and remix previous ideas and content into new, innovative forms.

A final feature of the Internet that enables crowdsourcing to flourish is perhaps the most important. The Internet has lowered barriers to entry for a variety of activities. On one level, the Internet has allowed people to connect because the speed and reach of the Internet break down the barriers of geography and time, bringing people into conversation with one another. But on a more profound level, the Internet has lowered barriers to information, pulling back the curtain on bodies of professional knowledge and increasing access to useful tools that were once inaccessible.

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